Measure reading engagement with Google Analytics or Mixpanel

Tracking Template/Process Usage with Analytics Tools

You can connect Tallyfy to web analytics tools like Google Analytics or Mixpanel. This lets you see how people in your organization - or guests - are using your Tallyfy documentation, templates, and processes.

Why track usage?

• See what people use: Find out which templates or documents are viewed most often
• Measure engagement: See how much time people spend on certain pages or steps
• Find popular processes: Identify which workflows get used the most (or least)
• Understand usage: Learn when and how teams access process information
• Check value: See if using certain processes correlates with better results

Setting up Google Analytics (GA)

What you need

• A Google Analytics account where you have admin rights
• A Tallyfy Professional or Enterprise plan
• Administrator permission in Tallyfy

Step 1: Set up Custom Dimensions in Google Analytics

Important: This step must be done first inside your Google Analytics account. Tallyfy needs these dimensions set up correctly to send data properly.

1. Log into Google Analytics
2. Go to Admin (gear icon) > find the Property column > Custom Definitions > Custom Dimensions
3. Create five new custom dimensions. You must configure them exactly like this:

Name	Index	Scope	Active
User Name	1	User	Yes
User Email	2	User	Yes
Process Name	3	Session	Yes
Event Type	4	Hit	Yes
Event Details	5	Hit	Yes

Match settings EXACTLY!

Make sure the names, index numbers (1-5), and scope match the table above perfectly. If these aren’t set up correctly in GA, the data from Tallyfy won’t work.

Step 2: Get your Google Analytics Tracking ID

1. In Google Analytics, go to Admin > Property Settings
2. Find and copy your Tracking ID (it looks like UA-XXXXX-Y)

Step 3: Connect Tallyfy to Google Analytics

1. In Tallyfy, go to Settings > Integrations
2. Find and click the Analytics section
3. Paste your Google Analytics Tracking ID (from Step 2) into the box provided
4. Click Save

Now, Tallyfy will start sending usage data (like page views and events) to your Google Analytics account.

Tracking specific users with User ID in GA (Optional)

Google Analytics has an optional feature called “User ID” that lets you track activity from the same logged-in user across different devices or sessions more accurately.

Step 1: Turn On User ID in Google Analytics

1. In Google Analytics, go to Admin.
2. Under Property, find Tracking Info > User ID.
3. Read the policy and turn the feature ON.

Step 2: Create a User ID View in Google Analytics

1. Follow the steps on the User ID page in GA to create a new View.
2. This view will specifically show data tracked using the User ID.

Data takes time

Google says it can take 24-48 hours for data to start showing up in a new User ID view.

Setting up Mixpanel Integration

Mixpanel is another analytics tool you can connect to Tallyfy, often used for tracking specific events.

How to connect Mixpanel

1. In Tallyfy, go to Settings > Integrations > Analytics.
2. Enter your Mixpanel Project Token (you get this from your Mixpanel account).
3. Click Save.

What Mixpanel tracks

Mixpanel can give you detailed information about specific actions people take in Tallyfy, like:

• Viewing a template
• Completing a step
• Launching a process
• Engaging with specific documents

Privacy with Mixpanel

Be aware that Mixpanel will collect detailed event data in your Mixpanel account. Make sure your company’s privacy policy covers this data collection, as it might include user information.

Using the Analytics Data

Once connected, you can use Google Analytics or Mixpanel to:

• Build custom reports about Tallyfy usage
• Create dashboards to see trends
• Set up alerts for important usage changes
• Export the data for more analysis

If you need help with specific reporting needs, contact Tallyfy support.

Related articles

Integrations > Tallyfy Analytics

Tallyfy Analytics is an advanced add-on service that copies workflow data to dedicated analytical infrastructure enabling integration with business intelligence tools like Tableau Power BI and Looker for sophisticated analysis custom reporting and strategic decision-making beyond standard interface capabilities.

Process Improvement > Gather data and use Tallyfy analytics

Data-driven process improvement involves collecting analyzing and visualizing both output and process metrics to identify bottlenecks measure performance track improvements and make informed decisions through analytics tools like Tallyfy’s built-in features.

Authentication > Integrate Google Suite

The comprehensive guide outlines the process of implementing SAML-based Single Sign-On between Google Workspace and Tallyfy through application setup attribute mapping and user access configuration for automated authentication.

Analytics > How Tallyfy Analytics works

Tallyfy Analytics transforms workflow process data through a five-step system that detects events extracts information converts it to Parquet format stores it securely in Amazon S3 and provides AWS credentials for connecting business intelligence tools like Power BI and Tableau through Amazon Athena for advanced reporting and analysis.