The smarter alternative to Tray.io

You don't need middleware anymore. AI and MCP replace connectors. Tallyfy tracks the human work that Tray.io can't touch.

  • No coding - Zero JSON, zero JavaScript, zero API knowledge needed
  • Human work - Track approvals, handoffs, and accountability - not just data
Track all your workflows beautifully - on Tallyfy

People ❤️ Tallyfy

Simple for everyone. Robust for champs.

"

We can finally delegate work with confidence and focus on growing the business.

Andrew Hurrell
Andrew Hurrell
Director · Get Customers Fast
"

A paper-based approval for critical purchases could take a couple of days before if someone was waiting for a director to be available for a signature. Now approvals are often completed in minutes.

ED
Evan Davis
Director of Finance · Alexandria Transit System
"

Tallyfy has been transformative for us. It's reduced manual errors, sped up processes like onboarding, and helped us document workflows that are critical as we grow. The ability to track tasks and aggregate them in one place saves us so much time and ensures that nothing falls through the cracks.

Gwen Tormey
Gwen Tormey
CEO · Corestream
"

Tallyfy is intuitive, fun and visually appealing. We can quickly gather every detail we need from our client in order to finish it on time. All the documents, specific details and comments are in one place.

Hanka Hanga
Hanka Hanga
Co-founder · The Mindset Institute
"

It has become a regular thing that people say 'put that in Tallyfy'. They know it by name. It has become the executive approval tool for our company. We have bi-weekly Tallyfy calls where we review what needs approval and what is pending - it keeps everyone aligned.

Joe Meadors
Joe Meadors
VP of IT · Gaylor Electric
"

It used to take us two days to run monthly client campaigns, now, with the help of Tallyfy, we complete them in just a few hours!

Julie Trelstad
Julie Trelstad
Book Publisher · Julie Ink
"

Tallyfy is a very reliable way to delegate and track tasks with confidence. It has taken the guesswork out of the equation and has helped our team focus on delivering a service within deadlines. Thank you for making my life much easier!

Karen Finnin
Karen Finnin
Physiotherapist & Director · Online Physio
"

Our clients and team sail through the Tallyfy process - there is no need for clients to log in, there is one link for everything they need to do, everything saves in real-time - it all works incredibly well! I can't imagine scaling our agency without Tallyfy.

Kasim Aslam
Kasim Aslam
CEO · Sol8 - A Google Ads Agency
"

Tallyfy has revolutionized how we manage our marketing projects at West Community Credit Union. It allows us to quickly launch tailored campaigns and track every moving part, ensuring nothing falls through the cracks. The ease of creating flexible, repeatable processes has saved us significant time and improved team collaboration.

Kim Berzack
Kim Berzack
Marketing · West Community Credit Union
"

Tallyfy transformed how we manage client onboarding and policy renewals. It eliminated inefficiencies, reduced meeting times from hours to minutes, and helped us avoid costly penalties by automating key processes. We now have full visibility over tasks, and I no longer need to chase down updates - it's all right there.

Lewis Marty
Lewis Marty
Business Development Director · Simploy
"

With Tallyfy, we have seen clarity in our processes as well as any bottlenecks. Tallyfy would be a good fit for any company that has a design, approval and implementation process that needs to have a quick turn around and that is growing fast.

Macklin Andrick
Macklin Andrick
Operations Manager · Greetabl
"

Tallyfy has helped our team streamline the efficiency of our processes. We now have smooth processes from beginning to end - without any steps being forgotten or skipped.

MZ
Monica Zuluaga
PhD. QA Director · A Bridge to Achievement
"

If you want to be efficient and scale your business then Tallyfy is the way go. There is no question about it.

Rommel C. Caibal
Rommel C. Caibal
Owner · RC Graphic Designs
"

Routing multiple documents is far quicker and there's immediate accountability and oversight. After switching to Tallyfy, routing documents and layouts went from taking over a week to taking just 2-3 days.

TO
Timothy O'Leary
General Director · Opera Theatre of Saint Louis / Opera America
"

We can finally delegate work with confidence and focus on growing the business.

Andrew Hurrell
Andrew Hurrell
Director · Get Customers Fast
"

A paper-based approval for critical purchases could take a couple of days before if someone was waiting for a director to be available for a signature. Now approvals are often completed in minutes.

ED
Evan Davis
Director of Finance · Alexandria Transit System
"

Tallyfy has been transformative for us. It's reduced manual errors, sped up processes like onboarding, and helped us document workflows that are critical as we grow. The ability to track tasks and aggregate them in one place saves us so much time and ensures that nothing falls through the cracks.

Gwen Tormey
Gwen Tormey
CEO · Corestream
"

Tallyfy is intuitive, fun and visually appealing. We can quickly gather every detail we need from our client in order to finish it on time. All the documents, specific details and comments are in one place.

Hanka Hanga
Hanka Hanga
Co-founder · The Mindset Institute
"

It has become a regular thing that people say 'put that in Tallyfy'. They know it by name. It has become the executive approval tool for our company. We have bi-weekly Tallyfy calls where we review what needs approval and what is pending - it keeps everyone aligned.

Joe Meadors
Joe Meadors
VP of IT · Gaylor Electric
"

It used to take us two days to run monthly client campaigns, now, with the help of Tallyfy, we complete them in just a few hours!

Julie Trelstad
Julie Trelstad
Book Publisher · Julie Ink
"

Tallyfy is a very reliable way to delegate and track tasks with confidence. It has taken the guesswork out of the equation and has helped our team focus on delivering a service within deadlines. Thank you for making my life much easier!

Karen Finnin
Karen Finnin
Physiotherapist & Director · Online Physio
"

Our clients and team sail through the Tallyfy process - there is no need for clients to log in, there is one link for everything they need to do, everything saves in real-time - it all works incredibly well! I can't imagine scaling our agency without Tallyfy.

Kasim Aslam
Kasim Aslam
CEO · Sol8 - A Google Ads Agency
"

Tallyfy has revolutionized how we manage our marketing projects at West Community Credit Union. It allows us to quickly launch tailored campaigns and track every moving part, ensuring nothing falls through the cracks. The ease of creating flexible, repeatable processes has saved us significant time and improved team collaboration.

Kim Berzack
Kim Berzack
Marketing · West Community Credit Union
"

Tallyfy transformed how we manage client onboarding and policy renewals. It eliminated inefficiencies, reduced meeting times from hours to minutes, and helped us avoid costly penalties by automating key processes. We now have full visibility over tasks, and I no longer need to chase down updates - it's all right there.

Lewis Marty
Lewis Marty
Business Development Director · Simploy
"

With Tallyfy, we have seen clarity in our processes as well as any bottlenecks. Tallyfy would be a good fit for any company that has a design, approval and implementation process that needs to have a quick turn around and that is growing fast.

Macklin Andrick
Macklin Andrick
Operations Manager · Greetabl
"

Tallyfy has helped our team streamline the efficiency of our processes. We now have smooth processes from beginning to end - without any steps being forgotten or skipped.

MZ
Monica Zuluaga
PhD. QA Director · A Bridge to Achievement
"

If you want to be efficient and scale your business then Tallyfy is the way go. There is no question about it.

Rommel C. Caibal
Rommel C. Caibal
Owner · RC Graphic Designs
"

Routing multiple documents is far quicker and there's immediate accountability and oversight. After switching to Tallyfy, routing documents and layouts went from taking over a week to taking just 2-3 days.

TO
Timothy O'Leary
General Director · Opera Theatre of Saint Louis / Opera America

Tallyfy vs. Tray.io

Tray.io
1 Tracks human work, not just data movement
Tray.io
Tallyfy
2 No JSON or JavaScript knowledge required
Tray.io
Tallyfy
3 Invite unlimited guests to complete tasks free
Tray.io
Tallyfy
4 Visual process documentation anyone can understand
Tray.io
Tallyfy
5 Built-in approval workflows with audit trails
Tray.io
Tallyfy
6 Free single sign on (SSO) for everyone
Tray.io
Tallyfy

Which tool is right for you?

Honest comparison to help you make the right choice

Tallyfy is best for

  • Tracking human workflows with approvals and handoffs
  • Teams without dedicated developers or IT staff
  • Process documentation that people actually follow
  • Inviting external guests to participate in workflows
  • Organizations wanting transparent, predictable pricing

Tray.io may be better for

  • Complex API-to-API data integration
  • Enterprises with dedicated integration teams
  • System automation without human involvement
  • Organizations already invested in iPaaS infrastructure

Here's what people don't like about Tray.io

This is third party content sourced from the public web. You can verify this content if you wish. See our disclaimer and citations section below.

" If you're not using one of their standard connectors, be prepared to understand JSON and various API methods.[1] "
- Tray.io review on Capterra
" Much of Tray's documentation is outdated, which makes things harder when climbing the steep learning curve.[2] "
- TrustRadius Insights
" We reached out to the customer support team and never heard back. It isn't easy to reach anyone at Tray.io in my experience.[3] "
- Tray.io review on TrustRadius
" Debugging workflows can be hard and organization of multiple workflows is a bit simplistic.[4] "
- Tray.io review on G2
" Would be great if there were videos on how-to implement some of the integrations. A user group/forum for newbies would be much welcomed. Debugging interface could be more user friendly.[5] "
- Tray.io review on Capterra
" The way workflows are shared with coworkers is still unreliable. You can only have personal workflows or organizational workflows - no way to share with a specific team.[6] "
- Tray.io review on G2
" The cost model is not the best. Also if one fails they all fail and will not go past the failed record.[7] "
- Tray.io review on G2
" I come from UX background and when using Tray, my learning curve is hard-moderate.[8] "
UX Professional
- Gartner Peer Insights review
" Some processes get complex and support is needed to finish. Support response times usually not the best and hitting complex problems can take a while.[9] "
- Tray.io review on TrustRadius
" Tray.io says they provide a trial but locks the accounts after few hours. And when they send the email saying account is suspended it's sent via a no-reply address.[10] "
- Tray.io review on Trustpilot
" Connector Fail Alerts are not included with your account.[11] "
- Tray.io review on G2
" It is not as suitable for smaller companies with limited staff. Tray.io is best utilized by enterprises with complex integration challenges.[12] "
- Tray.io analysis on Coupler.io
" The processing times for large data volumes can be slow. Users that need to process large amounts of data have stated they run into issues with processing times.[13] "
- Tray.io review on Growann
" The data storage connector has a storage limit of 400KB under a single key. This native Tray solution is not robust and scalable for massive volumes of data.[14] "
- Tray.io Documentation
" Infrastructure and speed is a concern - sometimes performance is slow and tools are slow to update or refresh, hindering the building experience.[15] "
- Tray.ai review on G2
" There is a limit of 1MB for the total response size. If the combined size of the status, body and header in a trigger event reply step is larger than 1MB then the request will fail with an internal error.[16] "
- Tray.ai Documentation
" Tray.ai has received mixed reviews regarding support, with some users mentioning slower response times during peak periods.[17] "
- Tray.ai vs Workato comparison on G2
Tray.io Pricing
View official pricing
Pro
From $500/month
  • 250k task credits
  • 3 workspaces
  • 7-day log retention
Team
Custom pricing
  • 500k task credits
  • 20 workspaces
  • All add-ons
Enterprise
Custom pricing
  • 750k+ task credits
  • Unlimited workspaces
  • 600+ connectors
* No free tier* Task-based pricing with overage charges* Contact sales for quotes
Pricing last verified: January 2026. Prices may have changed.

Tallyfy might not be right for you if...

Tallyfy isn't for everyone. Here's when it may not fit:

  • Not designed for system-to-system data integration (iPaaS)
  • Focused on human workflows, not pure API automation
  • Best for repeatable processes, not one-time projects
  • Requires some process thinking upfront - not just "connect these apps"

Start Your Free Trial

No credit card required. Set up in minutes.

Track human work, not just data

Middleware moves data. Tallyfy moves work forward.

1. Document

Capture your processes in plain English. No JSON, no scripting, no technical skills needed.

2. Track

See who's doing what in real-time. Approvals, deadlines, handoffs - all visible.

3. Improve

Automate the boring parts. Let AI handle repetitive work while humans handle judgment calls.

Is middleware worth the complexity?

Are you hearing this at work? That's busywork

"How do I do this?" "What's the status?" "I forgot" "What's next?" "See my reminder?"
people

Enter between 1 and 150,000

hours

Enter between 0.5 and 40

$

Enter between $10 and $1,000

$

Based on $30/hr x 4 hrs/wk

Your loss and waste is:

$12,800

every week

What you are losing

Cash burned on busywork

$8,000

per week in wasted wages

What you could have gained

160 extra hours could create:

$4,800

per week in real and compounding value

Sell, upsell and cross-sell
Compound efficiencies
Invest in R&D and grow moat

Total cumulative impact over time (real cost + missed opportunities)

1yr
$665,600
2yr
$1,331,200
3yr
$1,996,800
4yr
$2,662,400
5yr
$3,328,000
$0
$1m
$2m
$3m

You are bleeding cash, annoying every employee and killing dreams.

It's a no-brainer

Start Tallyfying today

Tallyfy does not charge for basic services

Need help? Unlike costly "professional services" for Tray.io - Tallyfy guarantees free 25-minute screen-sharing calls with workflow experts for life.

SCHEDULE A CALL
Tallyfy Team
GDP per capita for the world

Fair Price Guarantee

If your company is based in a country where the GDP per capita is significantly lower than the USA, we offer a discount on our pricing. This ensures fair pricing for companies worldwide.

FAIR PRICE GUARANTEE

Moving from Tray.io to Tallyfy

Most teams are productive within 1-2 weeks

1

Identify which workflows involve human tasks vs pure data movement

2

Export process documentation from existing systems

3

Recreate human workflows in Tallyfy with our team's help

4

Keep Tray.io for pure integration if needed - they complement each other

5

Train your team on the simplified Tallyfy interface

Our team provides free migration assistance - we handle the complexity

Frequently Asked Questions

What does Tray.io actually do?

Tray.io is an iPaaS (integration platform as a service) that moves data between software applications. It's middleware - connecting APIs to APIs. Here's the thing though: it doesn't track human work. It can't tell you who approved what, when a handoff happened, or whether someone actually did their job. If your problem is "we need humans to follow a process," Tray.io won't help. Tallyfy tracks human workflows where middleware falls flat.

Why do people say you don't need middleware anymore?

The whole point of middleware was connecting apps that couldn't talk to each other. But AI changes everything. AI code generation can write integrations directly. MCP (Model Context Protocol) lets AI agents interact with any API. The connector business model is dying. What's harder to replace? Tracking what humans actually do. Approvals, handoffs, accountability - that's where Tallyfy shines. See how AI agents work with Tallyfy.

Does Tray.io require coding knowledge?

Technically "no-code" but practically? Yes. Once you go beyond their pre-built connectors, you need JSON path knowledge and JavaScript for anything complex. One reviewer put it bluntly: "be prepared to understand JSON and various API methods." Tallyfy is genuinely no-code. If you can use a form, you can build a process. Create your first template without writing a line of code.

How much does Tray.io cost?

Tray.io starts at $500/month minimum and doesn't offer a free tier. Pricing is task-based, which means costs grow unpredictably. Their Enterprise plan runs $750k+ starter tasks with custom pricing. For context: Tallyfy's minimum purchase is 1 user, and we offer GDP-based discounts for different countries. Check Tallyfy pricing for transparent costs.

Can Tray.io track approvals and handoffs?

No. Tray.io moves data between systems - that's it. It has no concept of "who needs to approve this" or "this task is waiting on Sarah." If someone drops the ball, Tray.io won't notice. Tallyfy was built specifically for human workflows - approvals, deadlines, accountability, and visibility into who's doing what. See real-time tracking in action.

Is Tray.io documentation any good?

Reviews consistently mention outdated documentation. One TrustRadius analysis noted that "much of Tray's documentation is outdated, which makes things harder when climbing the steep learning curve." Users frequently ask for more video tutorials and better debugging interfaces. Tallyfy's product manual stays current and our support team responds personally. Learn about Tallyfy support.

How does Tray.io handle customer support?

Support gets mixed reviews. Some users report "we reached out to the customer support team and never heard back." Others mention slow response times on complex problems. Tallyfy includes free 1:1 support for life - no tiered packages, no extra fees. When you have a question, you get a human who actually helps. Schedule a call to see the difference.

Who is Tray.io really built for?

Tray.io targets large enterprises with complex API integration challenges and dedicated technical teams. If you're a smaller company or don't have developers on staff, reviewers suggest you're "less likely to have the resources to commit to the platform." Tallyfy works for teams of any size - no IT department required. See who uses Tallyfy.

Does Tray.io offer a free plan?

No. Tray.io has no free tier. They claim to offer trials, but one Trustpilot reviewer reported their account was locked after a few hours, with suspension emails coming from a no-reply address. Tallyfy offers flexible trial periods customized to your needs - book a demo and we'll set things up properly.

What's the learning curve like?

Steep. A Gartner reviewer from a UX background rated their learning curve as "hard-moderate." Technical users report higher satisfaction than casual users - which tells you something. Reviews consistently mention needing training to fully use advanced features. Tallyfy takes 60 seconds to learn, not 6 months of training. See how simple Tallyfy is.

Can I invite external users with Tray.io?

Tray.io focuses on system-to-system integration, not person-to-person collaboration. It wasn't designed to let you invite clients, vendors, or partners to participate in workflows. Tallyfy lets you invite unlimited guest users for free - they can complete tasks, fill forms, and stay updated without needing a paid license. Learn about guest access.

How does Tallyfy compare to Tray.io for process documentation?

Tray.io documents integrations, not processes. You can't show someone "here's how to onboard a customer" in Tray.io - it's not built for that. Tallyfy captures tribal knowledge, creates visual process documentation, and turns procedures into trackable workflows. Your processes become living documents that people actually follow. Browse process templates to see what's possible.

Does Tray.io have country-based pricing?

No. Tray.io charges the same enterprise rates globally, which can be prohibitive for teams outside wealthy economies. Tallyfy offers GDP-adjusted pricing - if you're in a lower-income country, you pay less. It's about fairness and making workflow software accessible worldwide. See our fair price guarantee.

Should I use Tray.io or Tallyfy?

They solve different problems. Tray.io moves data between apps. Tallyfy tracks human work. If your challenge is "our systems don't talk to each other," Tray.io might help (though AI is making that easier). If your challenge is "we can't track who does what, things fall through cracks, nobody follows the process" - that's Tallyfy territory. Talk to us about your specific needs.

Other alternatives to Tray.io

Explore more options in the same category

Tallyfy is a far better alternative to Tray.io

Ready to switch from Tray.io?

See how Tallyfy can transform your workflow management

Schedule a Demo

Ready to switch to a better workflow solution?

See why teams choose Tallyfy over the competition

DISCLAIMER OF AFFILIATION, ACCURACY & LIABILITY

This page is an independent, good-faith comparative review prepared by Tallyfy, Inc. ("Tallyfy") and is based on publicly available information, third-party reviews, and vendor materials current as of January 2026. The content is offered "AS IS" for general informational purposes only and does not constitute professional, technical, or legal advice.

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