Company Culture

Start with the day-to-day experience. What does a typical day look like? Describe the energy, the pace, and how people interact. Be honest about both the good parts and the challenges - authenticity matters more than making everything sound perfect.

List 3-5 values that actually guide decisions at your company. Skip the generic stuff everyone claims (integrity, teamwork). Focus on what makes you different. If you had to fire someone who was great at their job but violated a value, which values would those be? Those are your real ones.

People want to know who has authority over what. Spell out how big decisions happen - is it top-down, consensus-based, or something else? Include examples like how budgets get approved, who can hire, and what happens when two teams disagree. Clear decision-making beats politics every time.

How do people grow here? Talk about promotions, learning budgets, mentorship programs, or whatever you offer. Be specific - if you have a $2,000 annual learning budget, say so. If promotion paths exist, outline them. People join companies but they stay for growth.

Nobody wants to find out they are underperforming at their annual review. Explain your feedback culture - do you do 1:1s weekly? Quarterly reviews? 360 feedback? Be honest about how conflict gets handled too. A healthy culture isnt one without disagreements; its one that handles them well.

Get at least 3 different team members to read through everything. Do they recognize the company you described? If there is a gap between what you wrote and what actually happens, fix the document or fix the reality - but dont leave the gap. Share the final version where everyone can find it.